Video Email: Cut through the Inbox Clutter

Get your emails noticed and personally connect with your audience with video email!

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Send Emails that Get Noticed

We know how frustrating it is when you’re emails are ignored.

With Tribe Video, you can send video emails, upload or capture videos, track opens and views – and so much more!

Video email is the next best things to being there. Increase your conversion rate and engagement by personalizing your emails with video. With just a few simple clicks, you can record a video message, create a custom call-to-action button, and tract your video email engagement. Now you can know when your videos are opened and played – and how many times!

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The Easiest Way to Send Video Email

Now you can send video emails in a few simply clicks – from any device.

Video email drives more conversions and generates more leads than traditional email, and video email is one of the best ways to personalize your brand, build trust, stand out from your competition.

What is Video Email?

Video email refers to including video in your email marketing, usually by embedding a preview image that links to your video.

Did you know including a video (and the word “video” in your subject line) can increase your email open rate by 6% while others say it’s as high as 19%! Adding video to your email and marketing campaign is a perfect way to stand out from the competition, especially when the average person working in an office receives as staggering 121 emails per day.

Video Email Features

Record or Upload from Any Device
Create professional looking video emails from any device
Manage Video Emails from Dashboard
Track the progress of video emails from the dashboard
Custom Email Preview Images
Design custom graphics when sending video email
Track Email Opens & Plays
See who opens your email and how many times they play it
Customizable Call-to-Action Buttons
Add custom CTA’s to your video email landing page
Record…and Rerecord till It’s Right!
Record, preview and rerecord any video until it’s perfect
Resend Video Emails
Change recipient info and resend emails
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Video Email +FAQ’S

What is a video email?

Video email isn’t a specific type of email but refers rather to utilizing video marketing along with email, often by including a screenshot of the video, a preview image, or providing a link in your email to watch a video.

Why is video email marketing effective?

Video email has a significant advantage over traditional text email. Studies show that including the word “video” in the subject line can increase click-through rates by 65%. Additionally, sending a personalized video in email increases attention. When you drop in a picture of yourself in the video and say you have a personal message for someone, they are more likely to engage with your content. Video email is also more effective at communicating information. Your recipient can hear your voice, inflection and retains up to 95% of what you said in video compared to only 10% when reading text. It’s also not uncommon for video emails to be viewed multiple times, forwarded – and in some cases –  even going viral!

How long can the videos be?

Video email messages can be up to 90 seconds. The Tribe Video platform counts down on the record screen so you know how much time you have remaining. You can also record, preview and rerecord videos as many times as you’d like.

How to use video in email marketing

There are lots of ways to use video emails.

  • After a sales call to thank a prospect
  • Introduce a new product or service
  • Provide quick tutorials / demos
  • Share a celebration / event

Tips for using video in email marketing

Video email is a powerful marketing tool. Here are some tips to help you get the most out of video email:

  • Be sure to plan your campaigns.
  • Develop a series of videos you can send that help educate and inform your clients / customers.
  • Keep your videos short. You don’t want your audience to lose interest.
  • Provide real value and avoid buzz words and fluff.
  • Use the call-to-action buttons and encourage your audience to visit your website, download a PDF or subscribe to your newsletter.
  • Test it out! Be sure to send a test email to check links. You can also send a test to friends and family to get their feedback before you send emails to clients.

From the Blog

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Why Use Video Email?

Whether you want to personally connect with a new prospect, thank a team member, or announce a new product launch, these are only some of the ways you can use video in your email communication. The possibilities are endless! Video email is the perfect way to personalize your communication and stand out from your competition. Here are just a ways you can use video email:

  • Introduction Emails
  • New Product Launches
  • Announcements
  • Thank you’s
  • Next Steps
  • Demonstrations
  • How-to Video
  • Pro Tips & Tricks
  • Give Updates
  • Send Testimonials
  • Request Information
  • Schedule an Appointment
  • Congratulate Someone
  • And so many more!